1. Lipid problems,
cardiovascular disease.
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2. Cancer, dementia.
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3. The list of medical
problems tied directly
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4. to the food we re
being marketed.
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5. We are actually making
ourselves sicker by eating the
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6. processed food that the
food industry has
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7. told us is good for us.
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8. An industry driven by greed.
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9. The soda industry is
really exhibit A here.
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10. And deception.
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11. I knew I was onto
something good.
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12. An industry that infiltrates
government agencies
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13. designed to protect us.
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14. And that's a common
strategy is,
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15. get industry-friendly scientists
on these review committees.
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16. An industry increasingly powerful...
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17. Billionaires are looking
at farmland as
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18. just another
financial asset.
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19. and dangerous.
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20. They discredit people
who get in its way.
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21. People were afraid to talk to me
in their front yard,
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22. in the middle of nowhere.
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23. This is unsustainable.
We are immolating the planet.
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24. This is how we feed ourselves.
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25. They re gonna make a whole
lot of money until the time
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26. they re gonna die
anyways so, who cares?
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27. For over 70 years,
our leaders have told us
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28. one thing under the
bright lights...
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29. The protection of the lives and
property of Americans is the
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30. responsibility of all
public officials.
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31. I care, we re trying.
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32. We have it so well
under control.
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33. Help is here and we will not
stop working for you.
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34. But for decades, America s
shadow government and its
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35. powerful friends have spent
trillions of dollars on an
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36. agenda that serves their
interests, not ours.
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37. You guys paid for all this.
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38. So, when the shit really hits
the fan, we re on our own.
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39. This is not science fiction.
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40. This is reality in
America right now.
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41. The truth is, the rich
and powerful will do
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42. whatever it takes to
save themselves...
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43. While The Rest of Us Die.
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44. Presidents Day, 1996.
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45. Vice President Al Gore
announces a plan to levy a tax
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46. on Florida sugar growers to
help restore the Everglades,
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47. where most of their product in
the state is produced.
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48. The Florida sugar industry
controls more than
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49. 400,000 acres of the
northern Everglades.
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50. The Clinton administration
was going to be releasing
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51. its Everglades
restoration plan soon.
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52. 100,000 acres of sugar fields
were going to be turned into
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53. reservoirs to provide
fresh, clean water
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54. for the Everglades.
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55. And he also announced that the
Clinton administration would
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56. support a penny a pound referendum,
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57. to tax every pound of sugar
that was produced in Florida
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58. to help pay for
Everglades restoration.
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59. So, it was a very big deal.
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60. That afternoon,
a couple hours later,
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61. Bill Clinton was in
the Oval Office.
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62. He was busy breaking up with
his girlfriend, Monica Lewinsky.
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63. The president is in
the middle of an
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64. intense conversation with
his young intern...
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65. when his phone rings.
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66. She later told Kenneth Starr s
investigators that she wasn t
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67. sure who it was, but it was
somebody from Florida,
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68. maybe named Fanjuli.
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69. Forgive her if Fanjul is a
tougher name to remember than
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70. all the brand names that
contain his company s sugar.
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71. Alfy and Pepe Fanjul own and
run Florida Crystals,
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72. which is one of the two
major players in
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73. the Florida sugar industry.
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74. Alfy is a Democrat.
Pepe is a Republican.
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75. There s no doubt that having
the two top executives working
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76. both sides of the aisle has
been very beneficial
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77. for their business.
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78. They were two of the most
dominant figures in,
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79. in national politics.
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80. Alphonso Alfy Fanjul is not
just another fat cat donor
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81. he d been Clinton s campaign
co-chairman in the key
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82. battleground state of Florida.
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83. They spoke for 22 minutes.
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84. It s never come out exactly
what they spoke about.
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85. But we can say that the final
Clinton administration
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86. Everglades Restoration Plan
had only 50,000 acres of
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87. sugar fields that would be
turned to reservoirs,
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88. not the 100,000 acres that
Al Gore had promised.
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89. And the Clinton
administration did not
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90. support the penny
a pound tax.
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91. It s a pretty good sign that
you have a fair amount of
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92. political clout when you
can get the President of
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93. the United States on the
phone for 22 minutes
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94. while he is breaking up
with his girlfriend.
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95. The sugar industry just about
always gets its way.
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96. America wasn t always addicted
to the white stuff.
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97. It was only over the last
century that sugar
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98. invaded the western diet.
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99. Sugar originated in
India in 1200 B. C.
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100. The Indians learned how to
boil down sugar cane
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101. into a brown syrup.
And they called this khanda.
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102. And that's where we get the
word candy from today.
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103. The Europeans figured out
how to extract sugar
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104. from sugar beets.
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105. Big sugar operated in the
1400s in ways that are
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106. very similar to the way
it operates now.
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107. It relies on cheap labor.
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108. It relies on copious
amounts of water.
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109. And sugar, itself,
is vastly useful.
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110. I mean, it helps extend the
shelf life of products.
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111. And so that increased
sugar consumption and
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112. production even more.
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113. You can find it in
absolutely everything.
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114. And that's a supersized
problem. In 1980,
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115. the average American
consumed 90 pounds
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116. of added sugars per year.
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117. And 15% of us were
considered obese.
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118. By 2010, we d upped our
yearly consumption to
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119. 120 pounds.
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120. And obesity rates more than
double to almost 36% .
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121. The food industry constantly
says to us: Well,
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122. you need sugar to live.
But the truth is
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123. glucose generates an insulin
response and insulin is
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124. behind all of the chronic
metabolic diseases that
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125. we know of today: Type two
diabetes, hypertension,
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126. lipid problems, cardiovascular
disease, cancer,
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127. dementia,
fatty liver disease.
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128. There s a fairly
well-established correlation
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129. between levels of added
sugar in the diet and
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130. high rates of comorbidity.
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131. So, when we have a pandemic,
who is it that suffers the most?
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132. It s the communities that have
predominantly been exposed to
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133. more sugary sweetened
beverages, for example,
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134. and more sugar in their diets.
Copy !req
135. The story of the supermarket
is really evidence of
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136. a food revolution
in America.
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137. The customers are looking for
foods that are convenient.
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138. Over decades,
the American diet has been
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139. transformed by
ready-made foods.
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140. Now prized for their
ease of preparation,
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141. consumers first needed
to be sold on the
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142. value of their convenience.
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143. I buy as many foods that will
save me time as possible,
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144. to save time to devote
to a family of
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145. four children and a husband.
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146. The key to this food
revolution was industrializing
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147. the way food is produced.
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148. It s called ultra-processing,
and it works by manipulating
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149. and extracting food s natural
ingredients and replacing them
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150. with preservatives,
artificial colors and flavors,
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151. and sweeteners.
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152. The push for processed food
began out of necessity in the
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153. 1930s, when the nation was hit
by the Great Depression and
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154. a massive drought.
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155. Dust on the rampage.
Dust that rides in the wind.
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156. That follows the storm. That
spreads over increasing areas.
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157. That piles thicker and thicker,
adding to the woes of the west.
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158. To alleviate hunger and help
farmers climb out of debt,
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159. the Roosevelt administration
uses public money to
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160. prop up private
food producers.
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161. We had all the food
in the northeast,
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162. and we had a destitute
population in the southwest.
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163. And somehow, we had to get the
food to feed these people.
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164. And the problem was that if they
just put it on railroad cars
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165. and sent it, by the time
it ended up getting there,
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166. it would have all gone rancid.
Copy !req
167. And so, this was the beginning
of the food processing industry.
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168. This was the beginning of
pulverizing wheat,
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169. stripping of its fiber,
packing it into bags.
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170. And this worked to solve
our starvation crisis
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171. through World War Two.
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172. After World War Two, this
policy became unnecessary.
Copy !req
173. Lots of food industries figured
out how to make money at it,
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174. and so we doubled down.
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175. And we went whole hog and we
said, you know, cheaper food.
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176. I like Trix better than carrots.
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177. By the 1960s, it s common for
American children to eat
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178. breakfasts with more sugar than
a slice of chocolate cake.
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179. Trix, the corn cereal with the
tangy taste of natural fruit.
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180. Fruit colors too!
Who needs carrots?
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181. You do, silly rabbit,
cause Trix are for kids.
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182. Oh, what a sneak!
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183. Processed food backed by
massive advertising campaigns,
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184. drives massive profit to big
corporations like General Mills
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185. and General Foods, who
develop popular brands like
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186. Betty Crocker, Pillsbury,
Birds Eye and Tang.
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187. Consumers are soon adding those
products to shopping lists.
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188. But removing all of
that fiber will
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189. wreak havoc on
Americans health.
Copy !req
190. Fiber is really an essential
nutrient, for our microbiome,
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191. for our intestinal bacteria.
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192. But we ve taken it
out for shelf life.
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193. Dietary fiber, also known as
roughage, is the fuel that
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194. helps bacteria in the gut break
down foods for digestion.
Copy !req
195. It also helps boost
our immune system.
Copy !req
196. We are actually making
ourselves sicker by eating the
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197. processed food that the
food industry has
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198. told us is good for us.
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199. The industry doesn t have to
tell us how much
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200. they ve processed the
food we re eating.
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201. The USDA released the first
mandatory nutrition labels
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202. on food in 1990
by listing ingredients only,
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203. they masked what processing
was doing to the product.
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204. The problem is, it s not
what s in the food,
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205. it s what s been
done to the food.
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206. And you could not tell the
difference between sugar
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207. that s, say, in fruit, versus
that which the company added.
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208. As refined sugar becomes a
key ingredient in almost
Copy !req
209. everything, America sees a
skyrocketing number of
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210. Diabetes cases, affecting
more than 30 million today.
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211. The condition can also lead to
heart problems, kidney disease,
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212. nerve damage even amputation.
Copy !req
213. Dentists also begin to see an
epidemic of tooth decay.
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214. That's exactly what
Cristin Kearns saw.
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215. She s a pediatric dentist who
uncovered the hidden history of
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216. the Big Sugar lobby,
through more than
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217. a decade of
painstaking research.
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218. As a dentist, I know that the
sugar industry has really
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219. infiltrated into my profession
for a very long time.
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220. They ve sponsored dozens and
dozens and dozens of
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221. scientific projects between
the 40s and the 70s.
Copy !req
222. And over 300 publications.
Copy !req
223. And I think we ve only
scratched the surface on
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224. telling the story of what
the sugar industry has
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225. been up to behind
the scenes.
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226. Kearns became an authority on
sugar after first hearing the
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227. industry tell its big lie at a
dental conference in 2007.
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228. I was given a brochure by one
of the keynote speakers,
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229. about how dentists
could help manage
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230. type two diabetic patients.
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231. And it didn t say anything
about reducing sugar.
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232. And then, a second keynote
speaker ranked Lipton Brisk
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233. sweet tea, which had 44 grams
of sugar, as a healthy drink.
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234. And, I actually chased him
down and said:
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235. How can you possibly say
sweet tea is healthy?
Copy !req
236. And his answer to me was:
There is no evidence
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237. linking sugar to
chronic disease.
Copy !req
238. And I was, literally, stunned.
I had no words.
Copy !req
239. Tooth decay is the number one
chronic disease in children.
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240. You know, how could you
possibly say that sugar
Copy !req
241. is not linked to
chronic disease?
Copy !req
242. So, I started to wonder, had
the sugar industry influenced
Copy !req
243. what I was hearing at this
dental conference?
Copy !req
244. Kearns began researching the
sugar industry and stumbled
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245. upon an industry how-to guide
for deceiving the public.
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246. I typed in "sugar" to my local
library catalog and found
Copy !req
247. records to the Great Western
Sugar Company.
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248. I'd never heard of the Great
Western Sugar Company.
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249. I started looking through...
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250. the finding aid and found
these boxes with references
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251. to nutrition and policy.
Copy !req
252. The first folder that I
opened had a confidential
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253. Sugar Association memo.
Copy !req
254. I knew I was on to
something good.
Copy !req
255. In 2009, pediatric dentist
Cristin Kearns discovered a set
Copy !req
256. of confidential sugar industry
documents that laid bare their
Copy !req
257. carefully constructed campaign
to keep Americans
Copy !req
258. addicted to their product.
Copy !req
259. I couldn't believe
that I d found that.
Copy !req
260. But I happened to be the first
one to look at these
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261. confidential sugar industry
documents just sitting
Copy !req
262. unexplored in this collection.
Copy !req
263. Kearns had, in her hands,
the smoking gun
Copy !req
264. records of a secret campaign
by the trade group
Copy !req
265. representing cane
and beet sugar.
Copy !req
266. And this was a public relations
campaign that set out to
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267. influence the Food and
Drug Administration,
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268. who at the time was evaluating
the safety of sucrose
Copy !req
269. for the first time,
in the 1970s.
Copy !req
270. So, all of the documents
I found showed how
Copy !req
271. the sugar industry
influenced that FDA report.
Copy !req
272. They also showed how the sugar
industry was mirroring the
Copy !req
273. successful campaign to shape
government policy and
Copy !req
274. public opinion launched by
Big Tobacco decades earlier.
Copy !req
275. The sugar and tobacco
companies definitely
Copy !req
276. use the same strategies.
Copy !req
277. And it s all about casting
doubt on that evidence,
Copy !req
278. linking a product to any
kind of harmful effects.
Copy !req
279. And then, pairing that
together with a PR campaign
Copy !req
280. to get the message out.
Copy !req
281. What cigarette do
you smoke, doctor?
Copy !req
282. The brand named most was Camel.
Yes, surveys show more doctors
Copy !req
283. smoke Camels than
any other cigarette.
Copy !req
284. Smoke Camels, the cigarettes
so many doctors enjoy.
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285. The world s most
thoroughly tested filter.
Copy !req
286. That's snow fresh, filter Kool.
Copy !req
287. Kearns uncovered how the
sugar industry laid
Copy !req
288. its own trap to deceive.
Copy !req
289. The sugar industry was very
good at following a line that
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290. the tobacco industry
has done quite well in,
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291. which is to obfuscate science.
Copy !req
292. How the sugar industry
paid experts to
Copy !req
293. downplay health risks.
Copy !req
294. The sugar industry paid
scientists to find either that
Copy !req
295. sugar had very little to do
with a range of public health
Copy !req
296. outcomes or,
more successfully,
Copy !req
297. pointed the finger away
from sugar towards fat.
Copy !req
298. And that's why you had,
through the 1970s,
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299. a very successful deflection
by the sugar industry of
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300. regulation away from itself
towards the regulation
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301. around the
consumption of fat.
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302. Are you making the
most of your Marvel?
Copy !req
303. Marvel makes cooking
deliciously light...
Copy !req
304. And helps keep you
looking just right,
Copy !req
305. when used in a
calorie-controlled diet.
Copy !req
306. And so this started the
low-fat craze.
Copy !req
307. Example of that: skim milk.
Copy !req
308. It turns out that dietary fat
was actually good for us.
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309. Dietary fat actually suppressed
cardiovascular disease.
Copy !req
310. We took that out,
and so basically,
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311. we engineered our
products to be toxic.
Copy !req
312. And they didn t just make foods
that were unhealthy.
Copy !req
313. They actually promoted them
as being the better choice.
Copy !req
314. Try delicious Light
and Fit Greek.
Copy !req
315. It s no ordinary non-fat yogurt.
Be light and fit and satisfied.
Copy !req
316. In these folders, it listed all
of the research projects that
Copy !req
317. they were funding,
Copy !req
318. the scientific consultants that
they were working with,
Copy !req
319. the PR firms they hired,
the ways in which they were
Copy !req
320. connecting with the media to
get their messages across.
Copy !req
321. Their strategy was to publish
science that would be
Copy !req
322. conflicting with evidence that
might be linking sugar to
Copy !req
323. obesity or diabetes or heart
disease or tooth decay.
Copy !req
324. Along with paying scientists to
write reports in its favor
Copy !req
325. and masking its involvement
by hiding its funding
Copy !req
326. the Sugar Association pushes
back on findings it
Copy !req
327. doesn t like, a strategy
That's become common practice
Copy !req
328. in many parts of the
food industry.
Copy !req
329. The food industry has
tried to discredit people
Copy !req
330. who get in its way. They have
tried to discredit me...
Copy !req
331. hopefully, to this point,
to no avail.
Copy !req
332. But, you know, they,
they have their ways.
Copy !req
333. The sugar industry
definitely comments on
Copy !req
334. anything that I write. They
write a letter to the editor.
Copy !req
335. If I get media attention,
they re writing press releases
Copy !req
336. to try and counter what I say.
Copy !req
337. The sugar industry has done
very well in terms of messing
Copy !req
338. about with the science and
avoiding regulation.
Copy !req
339. The soda industry is really
exhibit A here.
Copy !req
340. A number of initiatives and a
number of local ballots across
Copy !req
341. the country tried very hard
to introduce something
Copy !req
342. called a soda tax.
Copy !req
343. The new tax that's leaving
a bitter aftertaste
Copy !req
344. is almost a week old.
Copy !req
345. A small tax a cent or
two per fluid ounce
Copy !req
346. to be able to dissuade
consumption and
Copy !req
347. use that money for
public health benefits.
Copy !req
348. And they did very well.
Copy !req
349. The Sugar-Sweetened
Beverage Act...
Copy !req
350. So, what does the
soda industry do?
Copy !req
351. They lobby very hard.
Copy !req
352. The American Beverage Association,
Copy !req
353. opposing a tax on
sugar-sweetened drinks.
Copy !req
354. It s a bad tax.
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355. This tax is only
going to hurt.
Copy !req
356. And successfully
Copy !req
357. I feel like I have the right to
drink soda and if I need to
Copy !req
358. gain a few pounds,
That's my right.
Copy !req
359. Even the news media becomes the
messenger for Big Sugar.
Copy !req
360. The sweetened beverage tax is
no more in Cook County.
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361. Come back to Cook County.
Spend your money here.
Copy !req
362. The influence of the sugar
lobby extends to both the
Copy !req
363. US Department of
Agriculture and the
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364. Food and Drug Administration
the government divisions
Copy !req
365. meant to regulate
the industry.
Copy !req
366. The heads of each of these
organizations can
Copy !req
367. come from the industry.
They go back to the industry.
Copy !req
368. They make sure that other
people from the industry
Copy !req
369. go back into government.
Copy !req
370. And so, there is this revolving
door that basically keep the
Copy !req
371. USDA and the FDA from being
able to be overhauled.
Copy !req
372. It s known as agency capture.
Copy !req
373. And the USDA and the FDA
are the most famous
Copy !req
374. captured agencies in
American government.
Copy !req
375. In fact, the scientific
committee that reviewed the
Copy !req
376. dangers of sugar for
the FDA was led by
Copy !req
377. a man named George Irving.
Copy !req
378. He also was a paid consultant
for the sugar industry.
Copy !req
379. So, he was responsible for that
safety review of sugar.
Copy !req
380. And that's a common strategy,
is to get industry friendly
Copy !req
381. scientists on these
review committees.
Copy !req
382. It works for the food industry
and ultimately,
Copy !req
383. it works for government,
too, because they make
Copy !req
384. $56 billion off the
tariffs each year.
Copy !req
385. The problem is, they have not
yet equated the costs of the
Copy !req
386. health care crisis that
they have caused.
Copy !req
387. They see this as
a separate silo.
Copy !req
388. So, let's do the math on this.
Copy !req
389. The food industry makes
$1.4 trillion a year.
Copy !req
390. Of which,
657 billion is gross profit.
Copy !req
391. There's a lot of money
riding on this.
Copy !req
392. Health care in America cost
in 2015, $3.5 trillion.
Copy !req
393. Of that, 75% is chronic
metabolic disease,
Copy !req
394. of which 75% of
that could be reversed...
Copy !req
395. if we went back to the way
we ate back in 1970,
Copy !req
396. before this chronic
metabolic disease pandemic
Copy !req
397. took off like a moon shot.
Copy !req
398. 75% of 75% of $3.5 trillion
Copy !req
399. is $1.9 trillion a year
going down a rat hole.
Copy !req
400. And 62% of all health care
dollars are paid for
Copy !req
401. by the U. S. government.
Copy !req
402. That is a trillion dollars a
year that the government is
Copy !req
403. paying so that the food
industry can make
Copy !req
404. its 657 billion.
This is unsustainable.
Copy !req
405. And all that happens is that
health care goes down the
Copy !req
406. tubes, our personal health
continues to shorten our lives,
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407. and we are immolating the
planet in the process...
Copy !req
408. all to keep propped up
ultra-processed food.
Copy !req
409. The food system is structured
the way it is right now because
Copy !req
410. a very small group of people
had a very cunning
Copy !req
411. business strategy, that they
executed over a
Copy !req
412. period of years
and even decades.
Copy !req
413. This wasn t some sort of
passive evolution.
Copy !req
414. Jerry and Kanita Yandel had
been raising birds under
Copy !req
415. contract for Tyson Foods, which
is one of the largest meat
Copy !req
416. companies in the world and
the largest chicken producer
Copy !req
417. in the United States.
Copy !req
418. This couple raised animals
under contract.
Copy !req
419. But Tyson owned the birds,
it owned the feed.
Copy !req
420. It delivered whatever medicine
the birds needed.
Copy !req
421. And these farmers really had no
control whatsoever over the
Copy !req
422. health of the animals or the
success of their operation.
Copy !req
423. Local chicken farmers were
having a major problem.
Copy !req
424. There was a mysterious
disease that was jumping
Copy !req
425. from flock to flock of the
chicken houses.
Copy !req
426. We re talking thousands of
birds dying at a time.
Copy !req
427. They really kind of started
rotting while they were
Copy !req
428. still alive, and their
bodies were turning purple.
Copy !req
429. And, Kanita Yandel would have
to go out to these chicken
Copy !req
430. houses with her kids and cart
off thousands of dead animals.
Copy !req
431. This affliction put them
into bankruptcy
Copy !req
432. in a matter of months.
Copy !req
433. The farmer ends up
taking all the risk,
Copy !req
434. but the company gets
all the profits.
Copy !req
435. And that's basically the way
the meat industry has evolved
Copy !req
436. in the past 30 years.
Copy !req
437. This weakening power of the
American farmer wasn t a
Copy !req
438. natural evolution it was a
corporate coup.
Copy !req
439. An overthrow by a handful of
huge companies who saw
Copy !req
440. a business opportunity
and seized it.
Copy !req
441. This is the story about a
few companies
Copy !req
442. taking over an
entire industry.
Copy !req
443. If the strategy which we have
established is maintained,
Copy !req
444. and the battle not faulted by
change in the midst of action,
Copy !req
445. we shall win.
Copy !req
446. When Herbert Hoover ran for
president in 1928 and famously
Copy !req
447. promised Americans a chicken in
every pot what he was really
Copy !req
448. saying was that the recent
uptick in American prosperity
Copy !req
449. was here to stay.
Copy !req
450. Back in the 1930s, when Tyson
Foods got into business,
Copy !req
451. chicken was like a luxury meat.
It was like lobster.
Copy !req
452. You know, you had chicken
on Sunday night.
Copy !req
453. But when Tyson got in the game,
it streamlined production and
Copy !req
454. prices fell year by year.
Copy !req
455. Did you know that poultry
is the nation s
Copy !req
456. third-largest
agricultural crop?
Copy !req
457. A $3 billion business?
Copy !req
458. Pretty chicks?
Yes, sir!
Copy !req
459. This animal happened to be
very adaptable to
Copy !req
460. the conditions of
industrial production.
Copy !req
461. You could stack the
eggs on trays.
Copy !req
462. You could heat them and raise
literally millions of chicks.
Copy !req
463. Do chickens miss scratching
in the barnyard?
Copy !req
464. Probably not.
Copy !req
465. They ve never known any
other life but this.
Copy !req
466. You could pack them
into crates,
Copy !req
467. and then put them in a building
where the temperature was
Copy !req
468. controlled perfectly, and the
feed was formulated perfectly
Copy !req
469. to make these animals gain
as much weight as possible
Copy !req
470. in as little
time as possible.
Copy !req
471. They ve got automated feeders,
automated watering systems.
Copy !req
472. I mean, we re really talking
about mid-sized food factories.
Copy !req
473. The chicken of tomorrow.
Copy !req
474. A broad-breasted bird with
bigger drumsticks,
Copy !req
475. plumper thighs and
layers of white meat.
Copy !req
476. Yes, sir!
Make mine chicken!
Copy !req
477. Chris Leonard spent nearly
a decade reporting on
Copy !req
478. agribusiness for the
Associated Press.
Copy !req
479. His book, The Meat Racket,
exposed the dark side of
Copy !req
480. America s food business.
Copy !req
481. The thing that struck me was
how overwhelmingly powerful
Copy !req
482. this company was.
In this town of Waldron,
Copy !req
483. there was an enormous
Tyson Foods chicken plant
Copy !req
484. that processed about a
million birds a week.
Copy !req
485. Out in the hillsides around it,
you had dozens of farmers,
Copy !req
486. all working under contract
for this company.
Copy !req
487. You know, we think about
farmers as this
Copy !req
488. stubbornly
independent bunch.
Copy !req
489. But what I saw when I went
down there was
Copy !req
490. overwhelming and
pervasive fear.
Copy !req
491. People were afraid to talk
to me as a reporter in their
Copy !req
492. front yard, on a farm in the
middle of nowhere.
Copy !req
493. I just thought to myself,
how could one firm have
Copy !req
494. so much power over
this entire region?
Copy !req
495. And you know the story
behind that is the story of
Copy !req
496. corporate consolidation and
the rise of monopolies.
Copy !req
497. And Tyson Foods has been
behind that story for decades.
Copy !req
498. Golden, crispy Tyson Chick n
Chunks. Just for you!
Copy !req
499. Today, Tyson Food is the
leading producer of chicken,
Copy !req
500. beef, and pork controlling as
much as 20% of the market.
Copy !req
501. In the U. S., it s estimated one
in every five bites of meat
Copy !req
502. is of an animal
owned by Tyson.
Copy !req
503. The majority of the meat
that Tyson Foods sells
Copy !req
504. doesn t carry a label.
Copy !req
505. This is the meat that we eat
at cafeterias, in schools,
Copy !req
506. out at restaurants,
in nursing homes.
Copy !req
507. The rotisserie chicken
at the grocery store.
Copy !req
508. "Tyson continues to find
new ways to help put
Copy !req
509. a chicken in every pot."
Copy !req
510. The industrialization of
livestock farming
Copy !req
511. has been cruel
to the animals.
Copy !req
512. But it s also had a devastating
impact on the farmers.
Copy !req
513. These farmers who are
working as sharecroppers
Copy !req
514. in a way for the company.
They don t really own anything.
Copy !req
515. If you go to a town that
produces Tyson chicken and you
Copy !req
516. see that this company operates
the slaughterhouse,
Copy !req
517. the feed mill,
the bird hatchery,
Copy !req
518. the trucking lines that moves
the baby chicks to the farm and
Copy !req
519. the grown birds back to
the slaughterhouse.
Copy !req
520. And then it operates the very
sophisticated marketing arm of
Copy !req
521. the business that sells these
products directly to fast food
Copy !req
522. chains like McDonald s
or Wendy s.
Copy !req
523. Tyson was one of the first
companies to really bring
Copy !req
524. all these parts of the
business under one roof.
Copy !req
525. And that gave it not just
tremendous control,
Copy !req
526. but it allowed it to really
reap all the profits at
Copy !req
527. every link in the chain.
Copy !req
528. While innovation and buy-outs
fueled Tyson s growth,
Copy !req
529. another big push came from
the U. S. government
Copy !req
530. through antitrust laws.
Copy !req
531. This is the body of law
that governs
Copy !req
532. how big companies can get.
Copy !req
533. It's not like supply and
demand determine
Copy !req
534. the price of
something anymore.
Copy !req
535. It's the market power
of the monopoly.
Copy !req
536. And the monopolies use this
power to underpay people for
Copy !req
537. what people give them, in this
case, farmers raising animals.
Copy !req
538. And then the monopoly uses
the power on the flip side
Copy !req
539. to raise prices
for consumers.
Copy !req
540. That's why we have
antitrust laws.
Copy !req
541. But when you saw the Reagan
revolution come along,
Copy !req
542. there was this school of
thought that all that mattered
Copy !req
543. was the consumer price.
Copy !req
544. And so they took off the
shackles and they let companies
Copy !req
545. buy out their competitors.
Copy !req
546. The federal government allowed
merger, after merger,
Copy !req
547. after merger, after merger...
Copy !req
548. until monopolies had
taken total control.
Copy !req
549. What you see is the
industrialization of
Copy !req
550. chicken farming,
now gets coupled with the
Copy !req
551. monopolistic control of just
one or two companies.
Copy !req
552. What it has meant for
farmers is an absolute and
Copy !req
553. total loss of control
over their operations.
Copy !req
554. Nowhere is this more apparent
than in the company s so-called
Copy !req
555. tournament system, where
Tyson ranks its chicken
Copy !req
556. producers by how well they
fatten up their birds.
Copy !req
557. I've never seen anything like
this in over 20 years of
Copy !req
558. covering American business.
Here s how it works.
Copy !req
559. What Tyson does is,
it collects all of the birds
Copy !req
560. from all of the farms in
a given week.
Copy !req
561. And then it measures each farm
on how well the farmer managed
Copy !req
562. to fatten up the birds, given
the feed that Tyson provided.
Copy !req
563. Critically, what Tyson
then does,
Copy !req
564. is it ranks all of the
farmers in a given week
Copy !req
565. against one another.
Copy !req
566. The farmers at the top
are paid a bonus.
Copy !req
567. But critically, that bonus
payment is taken out of the
Copy !req
568. paycheck of the farmer at the
bottom of the ranking.
Copy !req
569. So, they compete against each
other with each paycheck,
Copy !req
570. and divide and conquer.
And it works.
Copy !req
571. I met farmer after
farmer after farmer,
Copy !req
572. who explained to me how the
price they received for a cow,
Copy !req
573. for a pig or for a chicken
had nothing to do with
Copy !req
574. how hard they worked.
It had everything to do with
Copy !req
575. how much power Tyson Foods
had over their operation.
Copy !req
576. Tyson doesn t just have
power over the choices
Copy !req
577. its farmers make
it exercises power over
Copy !req
578. your own decisions
in the grocery store,
Copy !req
579. whether you know it or not.
Copy !req
580. Let s say you go into a
grocery store and
Copy !req
581. walk into the meat aisle.
Copy !req
582. You will see these beautiful
displays of dozens of different
Copy !req
583. products and dozens of
different brand names.
Copy !req
584. And it really gives you this
perception that
Copy !req
585. you ve got a lot of
consumer choice.
Copy !req
586. I think that's what we think of
when we think about capitalism.
Copy !req
587. The reality is, about four
companies control the
Copy !req
588. entire meat aisle of any
given grocery store.
Copy !req
589. The consumer has lost
the ability to vote
Copy !req
590. with their dollar.
So, right now,
Copy !req
591. the entrenched monopolies
are absolutely
Copy !req
592. winning the political fight.
Copy !req
593. And now, new players are
joining the battle over
Copy !req
594. food production armed
with billions of dollars and
Copy !req
595. a certainty that
they know best.
Copy !req
596. Essentially what we re seeing
is this billionaire class,
Copy !req
597. that is convinced that
technology is the
Copy !req
598. only answer to feeding the
world going forward.
Copy !req
599. Bill Gates is pushing the
failed green revolution.
Copy !req
600. He s pushing chemicals.
He s pushing GMOs.
Copy !req
601. He s pushing patents.
Copy !req
602. It s demonstrably false.
Copy !req
603. I've chosen to take my
fortune through the
Copy !req
604. Gates Foundation and
apply it, overwhelmingly,
Copy !req
605. to these development projects.
Copy !req
606. Bill Gates spent decades
cultivating his persona as the
Copy !req
607. world s leading philanthropist
on global poverty,
Copy !req
608. hunger, and healthcare.
Copy !req
609. But he s also quietly making
moves in another area.
Copy !req
610. Agricultural productivity is
one of the most basic things
Copy !req
611. that can help the poor move to
a more prosperous life.
Copy !req
612. The 4th richest man in the
world is buying up farmland
Copy !req
613. nearly a quarter-million acres
of it across 18 states,
Copy !req
614. making him the top private owner
of farmland in the country.
Copy !req
615. He s being joined by other
billionaires all looking to
Copy !req
616. transform global agriculture
as we know it.
Copy !req
617. They re looking at farmland as
another financial asset,
Copy !req
618. which I think we
should be terrified by.
Copy !req
619. I mean, this is how
we feed ourselves.
Copy !req
620. There was a Green
Revolution based on new seeds.
Copy !req
621. It was one of the great
breakthroughs of all time.
Copy !req
622. Now, we need to bring that
Copy !req
623. This, to me,
is not a recipe for
Copy !req
624. feeding the world
going forward.
Copy !req
625. What it s a recipe for
is rewarding investors like
Copy !req
626. Bill Gates for their investment
in these companies in the
Copy !req
627. short term. And in the long
term, destroying this incredibly
Copy !req
628. important resource and making
it more and more fragile at a
Copy !req
629. time when we desperately need
to make it more resilient.
Copy !req
630. January 2021.
Copy !req
631. Violent protests wrack
the Indian capital.
Copy !req
632. Tens of thousands of farmers
are protesting new laws they
Copy !req
633. say will make them vulnerable
to big corporations.
Copy !req
634. They made their way to
the iconic red fort,
Copy !req
635. a symbolic moment
in this resistance.
Copy !req
636. Bill Gates may be the face of
global health in the west.
Copy !req
637. But for many critics in the
developing world,
Copy !req
638. he represents something
more sinister
Copy !req
639. a corporate system that s
destroying the planet
Copy !req
640. and pushing farmers
to the brink.
Copy !req
641. Bill Gates, who has donated
billions to improve
Copy !req
642. public health in poorer
countries and so on.
Copy !req
643. You re saying, essentially,
he s a dictator.
Copy !req
644. When Bill Gates pours money
into Africa for feeding the
Copy !req
645. poor in Africa and
preventing famine.
Copy !req
646. What s he doing, he s pushing
the failed Green Revolution.
Copy !req
647. He s pushing chemicals.
He s pushing GMOs.
Copy !req
648. Pushing patents.
Copy !req
649. In his quest to transform
the food system,
Copy !req
650. Bill Gates and his foundation
have been quietly promoting
Copy !req
651. high tech solutions from
corporations like Monsanto
Copy !req
652. the maker of crops genetically
engineered to be resistant to
Copy !req
653. their own brand of toxic
pesticides that also require
Copy !req
654. farmers to pay a license fee
to use their seeds.
Copy !req
655. Nearly every village here
is a hotspot.
Copy !req
656. The suicide crisis inescapable.
Copy !req
657. It s a system that's sending
millions of farmers in the US
Copy !req
658. and around the world into debt
leading to an epidemic of
Copy !req
659. suicides in places like India
where farmers are killing
Copy !req
660. themselves by drinking
pesticides in a gruesome act
Copy !req
661. of symbolic protest.
Copy !req
662. An unfathomable number,
some thirty people a day in a
Copy !req
663. country where trying to
kill yourself is illegal.
Copy !req
664. Bill Gates, he s essentially a
techno utopian, you know,
Copy !req
665. he thinks that bigger and
bigger farm machines,
Copy !req
666. that more and more high-tech
seeds engineered to resist more
Copy !req
667. and more pesticides are the
only answer to, you know,
Copy !req
668. feeding the world going forward.
Copy !req
669. Not only are farmers
becoming dependent on
Copy !req
670. these dangerous chemicals,
critics also point out that
Copy !req
671. Monsanto s seeds are
making them
Copy !req
672. vulnerable to disease and
ecological collapse.
Copy !req
673. What you ve gotten is this
incredible specialization.
Copy !req
674. Where, not only are farms
specializing in one or
Copy !req
675. two crops, but you also get
regional specialization.
Copy !req
676. Monoculture, the problem is
it uses up the soil.
Copy !req
677. We know that if you look at
sort of the history of
Copy !req
678. human civilization, loss of
topsoil is one of the things
Copy !req
679. that drives
societal collapse.
Copy !req
680. We re way more productive,
but we also
Copy !req
681. surrender topsoil at a
world historic rate.
Copy !req
682. What the Bill and Melinda Gates
Foundation is nudging
Copy !req
683. the planet towards is the larger
farms that involve monocultures.
Copy !req
684. We ve got all the data in the
world that says that, in fact,
Copy !req
685. polyculture of agro ecological
farming is an incredibly
Copy !req
686. important way to be able to
survive climate change.
Copy !req
687. And we have 8 million farmer
groups around the world
Copy !req
688. exploring this kind of agriculture.
Copy !req
689. But what you have from the Bill
and Melinda Gates Foundation
Copy !req
690. is not the wisdom of
8 million farmer groups.
Copy !req
691. But what it is that a few PhDs
can figure out by themselves
Copy !req
692. without ever having to
trouble themselves with
Copy !req
693. engaging with the peasantry.
Copy !req
694. There s no doubt that a
Copy !req
695. combination of
better seeds and
Copy !req
696. better inputs,
including fertilizer,
Copy !req
697. can raise African
agricultural productivity.
Copy !req
698. Call it scientific imperialism:
The idea that we can project
Copy !req
699. our expertise onto the world of
agriculture and sustainability.
Copy !req
700. I don t know who I'm more
scared of: the billionaires
Copy !req
701. who are continuing to
extract everything they can
Copy !req
702. from our world, or the ones who
think they know how to fix it.
Copy !req
703. It s worth looking at how the
Bill and Melinda Gates
Copy !req
704. Foundation gets to
its solutions.
Copy !req
705. It kind of works like Microsoft.
Copy !req
706. And why shouldn t it
work like Microsoft?
Copy !req
707. Bill Gates learned everything
he knows from Microsoft.
Copy !req
708. And what did he learn
from Microsoft?
Copy !req
709. Well, monopolies
are a good thing.
Copy !req
710. There s something very
attractive to someone who s
Copy !req
711. made his billions through a
monopoly on a product
Copy !req
712. that was inescapable.
Finding in Monsanto
Copy !req
713. something of a kindred product
to Microsoft Windows.
Copy !req
714. In the same way that the seed
genetics is patented and
Copy !req
715. a closed box for farmers.
Copy !req
716. You sign a license in the same
way that you sign a license
Copy !req
717. when you when you tear open
a software packet for
Copy !req
718. installing windows
on your machine.
Copy !req
719. And it s pretty much the
same with Monsanto.
Copy !req
720. It s clear that their approach
is very much informed by
Copy !req
721. an intellectual
philosophy that denies
Copy !req
722. an intellectual
life to farmers.
Copy !req
723. Now they re just robots who
follow the damn instructions
Copy !req
724. on the side of the packet.
Copy !req
725. Critics of chemical agriculture
argue that corporations like
Copy !req
726. Monsanto have different
priorities and incentives than
Copy !req
727. farmers who pride themselves
as protectors of the land.
Copy !req
728. And what is best for big
agribusiness can ultimately
Copy !req
729. be deadly for
the rest of us.
Copy !req
730. We ve got to think of Big Food
like a for-profit hospital.
Copy !req
731. A for-profit hospital is
going to make the most money
Copy !req
732. off the sickest person
that doesn t die.
Copy !req
733. What Big Agri needs to do
is create the sickest,
Copy !req
734. most chemical and science and
intervention dependent
Copy !req
735. agricultural system,
that just doesn t die.
Copy !req
736. So, to them, the erosion and
destruction of the topsoil,
Copy !req
737. the vulnerability of
plants to insects,
Copy !req
738. the death of bees
and pollinators,
Copy !req
739. these are all good things.
Copy !req
740. Because you know how much it s
going to cost to create little
Copy !req
741. drone bees to replace
the bee system?
Copy !req
742. This is multi-trillion dollars,
because it s barely possible.
Copy !req
743. It probably isn t.
But if it is,
Copy !req
744. they re gonna make a whole
lot of money on it.
Copy !req
745. And if it s not, they re gonna
make a whole lot of money until
Copy !req
746. the time they re gonna die
anyways, so who cares?
Copy !req
747. It s their grandchildren
who are gonna die.
Copy !req
748. But in the Arctic circle,
some people do care,
Copy !req
749. and are preparing for a
doomsday scenario.
Copy !req
750. It is the plan B for the
most valuable
Copy !req
751. natural resource on Earth.
Copy !req
752. But can we guarantee that
nothing can ever go wrong?
Copy !req
753. Well, of course not,
we re not gods.
Copy !req
754. Aleppo, Syria.
September 2015.
Copy !req
755. The Syrian government enlists
the Russians to launch
Copy !req
756. airstrikes on rebel troops.
Copy !req
757. Shelling schools and hospitals.
Copy !req
758. Even chemical weapons
are dropped.
Copy !req
759. 31,000 die, and the
city is leveled,
Copy !req
760. including much of its
prized ancient ruins.
Copy !req
761. But for months, international
partners have been silently
Copy !req
762. coordinating the removal of
Syria s treasures
Copy !req
763. including a trove of
precious native seeds.
Copy !req
764. Amid the chaos, the seeds
are sent to the
Copy !req
765. safest place imaginable.
Copy !req
766. It s called the Svalbard Seed
Vault. And it looks as if a
Copy !req
767. spaceship has crashed into
the side of a mountain.
Copy !req
768. And it s up in the
Arctic Circle.
Copy !req
769. And it s a place where the
genetic knowledge of all the
Copy !req
770. world s civilizations are
kind of kept in ice.
Copy !req
771. The Svalbard seed vault in
Norway contains boxes from
Copy !req
772. all over the world,
housing seeds for plants
Copy !req
773. native to each region.
Copy !req
774. They re kept at the end of a
479-foot access tunnel dug into
Copy !req
775. the mountain, which leads to
three separate vaults,
Copy !req
776. each about 89 feet long.
Copy !req
777. The seeds are stored at exactly
0.4 degrees Fahrenheit.
Copy !req
778. And the vault can hold more
than two billion of them.
Copy !req
779. It s very interesting to walk
down the rows and look at,
Copy !req
780. ah, here s a box
from North Korea!
Copy !req
781. Ah, it s very close to the box
from South Korea.
Copy !req
782. They seem to be getting along.
Copy !req
783. But it s no
garden-variety library.
Copy !req
784. The seed vault is a global
security imperative,
Copy !req
785. built to outlast climate change,
natural disaster and world war.
Copy !req
786. At best, the seeds encased in
the mountain s vaults
Copy !req
787. will provide the diversity
needed to adapt to
Copy !req
788. future life on Earth.
Copy !req
789. At worst, you re looking at the
planet s food supply.
Copy !req
790. Seeds need to be saved,
diversity needs to be saved,
Copy !req
791. because it s really the raw
material for evolution.
Copy !req
792. Because you need
natural selection,
Copy !req
793. or in the case of our
domesticated crops,
Copy !req
794. you need people to be able to
select among the traits that
Copy !req
795. exist to fashion new
varieties that are
Copy !req
796. adapted to new climates.
Copy !req
797. Or, resistant to pests
and diseases.
Copy !req
798. We need to save that diversity
if we re gonna have a
Copy !req
799. functioning agricultural system.
Copy !req
800. Cary Fowler is the mastermind
behind the seed vault
Copy !req
801. a concept that expands on
seed banks that
Copy !req
802. exist in nearly
every country.
Copy !req
803. Fowler was called to action
when he came across a comment
Copy !req
804. in a scientific journal
from the 70s warning
Copy !req
805. of catastrophic starvation on
a scale we cannot imagine.
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806. So, we began thinking about
making a safety duplicate
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807. a backup of all the seed
collections around the world.
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808. And storing it in the safest
place we could imagine.
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809. We came to think of that as
being Svalbard.
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810. At 78 degrees north,
above mainland Norway.
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811. Very close to the North Pole.
Farthest north you can fly
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812. on a scheduled regular
commercial aircraft.
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813. The seed vault is an
insurance policy, and it s
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814. like your health insurance
or car insurance policy.
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815. You don t want to use it.
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816. I d be happy if somebody at the
end of my life, you know,
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817. wrote my obituary and said,
This is the guy behind that
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818. boondoggle near the North Pole
that was never used.
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819. But, I m afraid that's probably
not what s gonna happen.
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820. We ll continue to lose
diversity in regular seed banks.
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821. And we ll continue to find that
we can get that stuff.
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822. It didn t go extinct because we
have the seed vault.
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823. Most farmers are so
dependent on
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824. a very long distance,
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825. tenuous and complicated supply
chain. And everything that s
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826. produced is with razor
thin margins.
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827. So, there s just enough. So, if
any branch of the supply chain
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828. of all this stuff, all the way
to the supermarket,
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829. the whole thing comes down.
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830. And we ve really only got
two or three days of food
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831. in the system to
support our eating.
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832. At some point, we will realize
that things are incredibly bad
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833. and that we need to
turn things around.
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834. And that will happen when there
are five hundred million people
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835. who are food insecure.
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836. A billion people who
are food insecure.
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837. Two billion people who
are food insecure.
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838. How high does this number have
to get before we realize that,
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839. actually, the exploitation and
the crisis that's part of the
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840. system is endemic to it?
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841. That will continue for as long
as we allow the food
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842. corporations, the finance
corporations and the government
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843. to dictate how it is that
we all get to eat.
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