1. - My name is Nathan Fielder,
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2. and I graduated from one of
Canada's top business schools
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3. with really good grades.
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4. Now I'm using my knowledge
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5. to help struggling
small business owners
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6. make it in this
competitive world.
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7. This is Nathan For You.
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8. If you need to move
to a different house,
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9. you might call City of Angels,
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10. an up-and-coming
moving company
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11. that serves the L.A. area.
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12. But lately,
owner David Sassounian
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13. has been finding it hard
to stay profitable
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14. with the rising cost
of labor in his industry.
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15. - For us, our most expensive
cost is our employees, for sure.
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16. - But after spending some time
watching David's movers,
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17. I realized there might be
a simple solution
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18. to all of his problems.
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19. So I paid him a visit
to see if I could help.
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20. Your movers
are very in shape.
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21. - Our guys are in shape,
yeah.
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22. - I mean, lifting
all those boxes and furniture.
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23. That's a great way
to get fit.
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24. - Yeah, the guys are getting
a great workout.
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25. They're always getting
a great workout.
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26. - And that's the idea.
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27. You see, the average
gym member in America
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28. spends over $700 a year
to perform physical labor
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29. that's very similar
to the work
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30. that David's employees do.
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31. So if we can make
a convincing argument
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32. that moving
boxes and furniture
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33. is a better workout
that going to the gym,
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34. David could tap into
an endless supply of labor
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35. that would actually pay him
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36. for the opportunity
to move stuff.
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37. - People don't usually
pay to work...
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38. for somebody else.
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39. - I think you'll get
a lot more people
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40. if they just think
it's a workout,
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41. and we don't tell them
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42. that they're actually
doing free labor.
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43. I mean,
that's just my opinion
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44. as someone who knows
a lot about marketing.
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45. - I don't know.
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46. I don't know
if I can convince people
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47. to do that.
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48. - David was skeptical
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49. but agreed to give me a chance
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50. to prove that this
would work.
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51. Launching a fitness craze,
however,
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52. would be no easy task.
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53. I didn't know much
about this stuff,
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54. but it seemed like
every popular workout
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55. was based on
a charismatic figure
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56. who's a living example
of what the workout can do.
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57. I know I'm charismatic,
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58. and since the workout
was my idea anyways,
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59. I thought it would be easiest
if I just did it.
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60. But after reviewing
the promotional images I took,
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61. I realized I just
didn't have the body
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62. to be a convincing
fitness authority.
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63. So I sent my producers
to a local fitness convention,
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64. and they found
a professional bodybuilder
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65. who seemed interested
in being a spokesperson.
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66. So later that week,
I brought him to my office
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67. to see if he could impress me
enough to get the job.
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68. - I'm older,
but watch me.
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69. Look at me.
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70. I can outperform you.
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71. I can—you know, I look
just as good as you do.
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72. I see this as an opportunity
really for me to teach.
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73. - Jack said
all the right things,
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74. but what I really cared about
was his body.
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75. - Yeah, you've got—
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76. seems like you've got
a good bod.
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77. - Thank you.
- Yeah.
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78. Jack got the job.
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79. And because his role as
spokesman would be so crucial,
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80. I prepared an extensive
contract for him to sign.
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81. In the event of your death,
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82. we have the rights
to your name, likeness.
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83. - Sure, sure.
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84. - DNA as well.
- Okay.
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85. - Is that—
are you comfortable with that?
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86. - Yeah, yeah.
- Okay.
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87. - That's fine.
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88. - With Jack on board,
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89. I walked him through
my concept
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90. for a new workout called
The Movement
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91. that would consist entirely
of moving boxes and furniture
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92. from one location
to another.
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93. My plan was to position Jack
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94. as the guru behind
this workout
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95. in the hopes
I could convince people
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96. he got his amazing physique
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97. solely from lifting
household items.
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98. Let's see some attitude.
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99. Beautiful.
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100. And to really
sell this idea,
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101. I hired an obese look-alike
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102. to pose as Jack
before he lost the weight.
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103. Now that The Movement
had its figurehead,
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104. I wanted to legitimize Jack
with his own book.
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105. So to get
the job done quickly,
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106. I contacted a ghostwriter
who advertised his services
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107. on Craigslist
and invited him to my office
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108. to see if he was right
for the task.
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109. - What I'm looking for
is someone who knows
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110. a lot about fitness.
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111. - Okay.
- Is that you?
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112. - Yes.
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113. - You know, for my own
due diligence,
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114. I need to know
you're a good writer
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115. before hiring you,
obviously.
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116. - Yeah.
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117. - So can you come up with
an original sentence right now
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118. and tell it to me?
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119. - Um...
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120. Okay.
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121. Um, the candles flickered,
the sheets were still,
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122. but all the energy in the room
surrounded Roman and Kenzie.
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123. Kenzie stepped forth and...
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124. gently touched Roman's arm.
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125. He suddenly felt weak in
his legs and trembled and fell
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126. as if his Achilles heel
had been struck by a blade,
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127. but all it was
was simply a woman's touch.
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128. - Wow.
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129. That was a good sentence.
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130. - Thank you.
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131. - Obviously this book
would be more fitness, but—
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132. - Yeah.
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133. - Austin seemed like a pretty
good fit for the project,
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134. so I gave him as much
information as I could
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135. about the workout
and its founder, Jack.
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136. - What did he do
when he was younger?
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137. - As a child?
- Yeah.
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138. - Some things I don't know,
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139. and you're just gonna have
to fill in the blanks yourself.
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140. - Okay.
- Yeah.
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141. - All right then.
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142. - With Austin off
to write the book,
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143. I had a cover designed,
highlighting the fact
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144. that Jack got his body
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145. only from moving
boxes and furniture
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146. and that he'd never been
to a gym in his life.
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147. The problem was, in reality,
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148. Jack goes to the gym
religiously.
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149. - I'm in the gym
six to seven days a week.
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150. - With The Movement
about to go public,
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151. I couldn't risk Jack
being seen at a gym,
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152. or else we'd be exposed
as a fraud.
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153. So I set up a private
workout space
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154. so he could maintain
his body in secret.
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155. So you think this will work
to maintain those muscles?
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156. - If this is, you know,
what I have to do,
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157. uh, I can—
I'll make it work.
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158. - All right, well,
you gonna have a workout or—
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159. - Sure.
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160. - All right, uh...
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161. Have fun.
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162. I felt confident
moving forward
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163. now that our secret
was safe,
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164. and I was thankful
that Jack was so committed
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165. to The Movement.
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166. And a couple days later,
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167. Austin returned
with the completed book.
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168. Steve Jobs?
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169. - Yeah.
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170. I was one of his
childhood friends.
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171. - Oh, okay.
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172. Austin had taken a
few liberties
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173. with Jack's life story,
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174. but for my purposes
it would work.
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175. So I rushed published
a bunch of copies
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176. and mailed them to media
outlets throughout the state
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177. in the hopes
I'd get some interest.
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178. And as luck would have it,
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179. we soon got the big break
we needed.
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180. - So I have some exciting news.
- Okay.
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181. - One of the most popular
morning news shows in the state
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182. wants you to talk about
The Movement
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183. live on air tomorrow morning.
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184. - Oh. Okay.
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185. Wow.
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186. - How do you feel?
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187. - I felt, uh—
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188. I felt like a—
I felt a rush go right by me.
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189. I mean, that is phenomenal.
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190. - Just so you know too.
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191. I gave them this book...
- Okay.
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192. - That I had ghostwritten
about your life.
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193. - Mm-kay.
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194. - Obviously the author
didn't know anything about you.
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195. - Right.
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196. - So he kinda made
some stuff up.
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197. - Okay.
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198. - It seems like
a big part of it
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199. is how you were childhood
friends with Steve Jobs.
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200. So... do you know Steve Jobs?
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201. - Steve Jobs, yes.
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202. Uh, he—he's
the Microsoft—
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203. - Apple.
- Apple, right.
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204. - Yeah.
- Yeah.
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205. - So anyways, yeah,
you might want to read it over
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206. to get a sense of what your
life is like before tomorrow.
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207. - Okay, okay.
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208. - In the later chapters,
it actually says
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209. you spend a lot of time
volunteering
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210. with jungle children.
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211. I don't know what that is, but
you might want to bring it up,
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212. because audiences love someone
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213. who gives back
and is charitable.
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214. - Okay, I'll be able to—
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215. I'll tell them, you know,
what they wanna hear.
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216. male announcer:
You're watching
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217. San Diego 6 News
In the Morning.
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218. - Welcome back.
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219. We are in spring, but we're
always looking ahead to summer.
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220. And if you're looking
to lose a couple of pounds,
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221. we have a free way to do it
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222. with things that are already
in your home,
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223. and we have proof
that it works.
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224. - We're gonna
introduce you to someone.
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225. Come in here and look
at this before picture.
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226. This is Jack Garbarino before—
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227. This was Jack
about a hundred pounds ago.
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228. Now let's have you
the grand reveal.
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229. - The big reveal.
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230. - This is Jack now.
- Hello.
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231. - How great do you
look now, Jack?
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232. - I look great,
I feel great.
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233. I feel a renewed person.
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234. I'm lean and mean,
and I'm a fighting machine.
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235. The news appearance
couldn't have gone better.
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236. And over the next
couple weeks,
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237. Jack made appearances
on morning shows
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238. throughout the region.
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239. - Our next guest lost more
than one hundred pounds
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240. and never stepped foot
in a gym.
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241. - Can you lose
a hundred pounds
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242. just by moving boxes
and furniture?
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243. One guy says
it's possible.
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244. - Look at this man,
he lost over a hundred pounds,
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245. and now he's sharing his
fitness tips with all of us.
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246. - Jack—
- Good to be here.
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247. - You're a story
of inspiration.
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248. - Yes, um—
Yeah, that was me.
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249. I mean, you can see
that I was a fat tub of lard.
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250. - And, uh—
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251. - 'Cause you can say it.
I can't.
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252. - And you also
came across Steve Jobs.
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253. - Yes.
- How did you meet him?
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254. - Well, I grew up with him
as a child.
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255. - No kidding.
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256. - He was my best friend
as a child.
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257. - Were you able to keep
that friendship with Steve Jobs
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258. so he could see what you were
motivated to eventually become?
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259. - You know, he never saw me
really at this fit.
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260. We kept in touch, but—
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261. That's it,
simple as this.
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262. I do work,
charity work...
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263. - Okay.
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264. - With jungle children.
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265. - Jungle child is what?
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266. Yeah, jungle children
are children
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267. that live in the jungle.
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268. A while ago I was working
with a jungle child.
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269. His name was Dendy.
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270. He was a great
inspiration for me.
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271. And unfortunately,
tragically he died
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272. when baboons kidnapped
and ate him.
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273. It was actually
one of the worst days
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274. of my life.
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275. - Where is this?
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276. Jack turned out to be
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277. an extremely compelling
spokesman,
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278. and he was really hitting
our message home.
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279. - In my opinion, gym stands for
"giving your money away."
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280. Never been to a gym
in my life.
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281. Never stepped foot in the gym
in my entire life.
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282. I got this body by simply
just moving boxes and furniture.
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283. If I could do it,
anybody else could do it.
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284. Sign up and you can see
what we're doing
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285. to help people
around the country.
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286. - Good work.
You look amazing.
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287. - Thank you very much.
- Yeah.
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288. - And before long,
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289. the movement inbox
was flooded with requests
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290. from people wanting
to try the workout.
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291. So I returned
to City of Angels
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292. and convinced David
to let us do our first workout
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293. on one of his upcoming
moving jobs.
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294. With an opportunity
to finally prove my concept,
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295. I was excited,
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296. but that's when I made
a troubling discovery.
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297. When I stopped by
the storage unit,
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298. I noticed that none of
the water we had left for Jack
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299. had been touched.
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300. At first, I thought he might
just be bringing his own water,
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301. but when I had the clerk
check the gate access records,
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302. I realized he might
not have been going
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303. to his private gym at all.
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304. - I don't see any—
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305. any report that shows
it was accessed.
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306. - This wasn't good.
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307. I have major trust issues
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308. stemming from
a non-sexual incident
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309. that happened
when I was a child,
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310. so I didn't know
if I was just being paranoid.
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311. But if Jack was still
going to his old gym
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312. after saying otherwise
to an audience of millions,
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313. the credibility
of our entire workout
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314. would be shattered.
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315. - Never stepped foot in a gym
in my entire life.
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316. I couldn't risk
letting this guy
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317. destroy everything
I had created,
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318. so I paid a visit
to a private investigator
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319. I'd worked with
in the past
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320. to help me find out if Jack
was honoring our agreement.
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321. I want you to help me
keep tabs on a fitness model
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322. that I'm working with.
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323. - Okay.
Male or female?
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324. - Male.
- Male, okay.
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325. - I wanted to stay on task,
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326. but the conversation
got sidetracked
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327. as Brian started bragging
that he too was a model,
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328. who had appeared
in a couple of magazines
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329. in the '80s.
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330. - And then all of a sudden,
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331. it just went from that magazine
to that magazine and—
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332. - What magazine?
- It was "Penthouse Magazine."
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333. - Oh, "Penthouse," sorry.
- Yeah, years ago.
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334. Years, years, years ago.
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335. - "Penthouse" is porn.
- It's not.
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336. Only time is when
he's taking photos of you.
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337. You know, you're with
a gorgeous woman.
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338. - So you're fully nude in it?
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339. - Nah, can't really see much.
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340. - But you're penetrating?
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341. - Penetrating,
you can't see.
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342. - That's porn, right?
- No, it's not.
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343. Not even close
to being porn, no.
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344. All it is, is just
being a male model
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345. and taking photographs of you
with another woman,
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346. very tasteful,
very professional, nothing.
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347. - But your—
your penis was erect.
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348. - Yeah, of course it was.
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349. When you got
a nice-looking girl—
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350. - And you're naked.
- And you're naked, yeah.
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351. - But what do you call that?
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352. - What do you mean,
what do you call that?
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353. - That type of modeling.
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354. - Um... entertainment.
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355. You know, adult
entertainment modeling.
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356. - Okay.
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357. Once Brian was
finished bragging,
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358. I filled him in
on my suspicions about Jack.
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359. He says he works out
every day, so if he's going—
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360. - Obviously he has to work out
to get that kind of body.
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361. - Brian agreed that
something wasn't adding up
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362. and recommending
a covert surveillance.
Copy !req
363. So early the next morning,
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364. he picked me up
in a Best Buy parking lot.
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365. - Let's do it.
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366. - And we headed
to the neighborhood
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367. where Jack lives,
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368. parking just down the street
from his home.
Copy !req
369. - We just sit here
and wait.
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370. That's what we do.
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371. - After two hours
of waiting,
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372. Jack still hadn't emerged,
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373. but I was determined
to stick this out
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374. as long as it takes.
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375. That's a woman.
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376. - Yep.
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377. It's not porn.
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378. - "Penthouse"?
- No, it's not porn.
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379. - I think it is porn.
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380. - Porn is when you're having
intercourse or fellatio,
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381. one of the two.
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382. - But you were
with a woman.
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383. - Yes.
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384. - And so that means
you did porn.
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385. - No penetration.
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386. I just wish I waited
a little bit longer
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387. till the kids
got a little bit older.
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388. - Why?
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389. - 'Cause divorce is—
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390. 'cause the kids were young
and they were—
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391. One was out of high school
and going to college,
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392. and the other two
were in high school.
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393. I just wish that
the little one
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394. was out of high school.
Copy !req
395. Some people, you know,
don't want to wait it out,
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396. 'cause they figure,
you know,
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397. they're wasting five years
of their own life.
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398. "I need to get out."
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399. We do too much
for our children.
Copy !req
400. - After five hours
of waiting,
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401. I was about ready
to give up,
Copy !req
402. but then Jack
finally emerged.
Copy !req
403. That's him.
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404. Let's go.
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405. Put your glasses on.
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406. Okay, let's do it.
Copy !req
407. We're on a code five
right now.
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408. It's called a code five,
mobile surveillance.
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409. There he is.
- Right turn.
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410. - I see him.
Good job.
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411. Lone Hill Ave.
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412. After making
a quick stop at a drug store,
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413. I was hopeful he would
just be heading back home,
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414. but unfortunately, Jack
had something else in mind.
Copy !req
415. - This is where he's going.
- Wait, wait, wait.
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416. Crunch Fitness.
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417. This wasn't good.
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418. Clearly Jack wasn't taking
our business arrangement
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419. as seriously
as I had hoped.
Copy !req
420. - The guy lied to you.
Copy !req
421. He has no respect
for you.
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422. None.
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423. I was shocked
to discover
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424. that Jack had been going
to his regular gym
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425. behind my back.
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426. This had to be
dealt with quick.
Copy !req
427. So the next day, I had him
meet me at the storage locker
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428. to confront him about
what I saw.
Copy !req
429. So, uh, how's our secret gym
been working out for you?
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430. - It's working out okay, yeah.
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431. It gets a little hot
in there.
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432. Gotta get the workout
and come out—
Copy !req
433. you know, come out
nice and drenched.
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434. - Mm-hmm.
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435. Look, Jack, I know
you haven't been coming here.
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436. I know you're still going
to your regular gym.
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437. - Mm-hmm, mm-kay.
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438. - Is that true?
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439. - Yes.
Copy !req
440. - With his back
against the wall,
Copy !req
441. Jack admitted that the storage
unit didn't work for him.
Copy !req
442. - I—I can't get
a good full workout
Copy !req
443. in this—this gym.
Copy !req
444. - Fortunately,
I had come prepared
Copy !req
445. with a compromise that would
allow him to work out
Copy !req
446. at any gym he wanted.
Copy !req
447. The way I see it, the only way
you can go to your gym
Copy !req
448. is in disguise.
- Okay.
Copy !req
449. - So do you think this is
something that can work for you?
Copy !req
450. - Yes, I'll—
Copy !req
451. I can put it to work.
Copy !req
452. - Everybody was happy.
Copy !req
453. And after telling Jack that
I'd be secretly watching him
Copy !req
454. for the next six months,
Copy !req
455. I could now be confident
that he'd stick with the plan,
Copy !req
456. and our secret
would be safe.
Copy !req
457. - Thank you.
Copy !req
458. - With Jack back in line,
Copy !req
459. I reached out to our list
of eager Movement participants
Copy !req
460. and booked three of them
for what I described
Copy !req
461. as a free workout intensive.
Copy !req
462. But in reality,
these people were showing up
Copy !req
463. for the real moving job
I had scheduled with David.
Copy !req
464. Hey, everyone.
Copy !req
465. So I'm gonna start by asking
y'all a question.
Copy !req
466. Are you guy ready
to change your life
Copy !req
467. with The Movement workout?
Copy !req
468. - Yeah.
Copy !req
469. - And what better way
to pump them up
Copy !req
470. than with an inspirational
speech from Jack?
Copy !req
471. - I lost over
a hundred pounds
Copy !req
472. just by moving
boxes and furniture.
Copy !req
473. If I could do it,
you could do it.
Copy !req
474. Now let's get started
and let's start moving.
Copy !req
475. - Great.
Copy !req
476. - That was good,
that was good.
Copy !req
477. - Thank you, Jack.
- Thank you, thank you.
Copy !req
478. - You're truly
an inspiration to us all.
Copy !req
479. - Pleasure, thank you.
Copy !req
480. - All right.
Copy !req
481. Now that Jack had inspired
and energized the group,
Copy !req
482. I handed each of them their
matching team workout wear
Copy !req
483. and headed
to the client's home
Copy !req
484. to have him fill out
the necessary paperwork.
Copy !req
485. Now it was finally time
to see if these three strangers
Copy !req
486. would complete
an entire moving job for free.
Copy !req
487. What you'll be getting today
is a full-body workout.
Copy !req
488. So in this house, I've prepared
a bunch of furniture and boxes
Copy !req
489. for you to move
into this truck.
Copy !req
490. Got it?
Copy !req
491. - Are we timed on this?
Copy !req
492. Is there a certain
time limitation?
Copy !req
493. - The goal is to move
as fast as you can,
Copy !req
494. because we want
a cardio workout too.
Copy !req
495. - Mm, okay.
Copy !req
496. - And with that, they began.
Copy !req
497. - Whoa,
there's a lot of stuff.
Copy !req
498. - Nice.
Copy !req
499. - To be honest,
Copy !req
500. I had my doubts
going into this,
Copy !req
501. but not only were they
Copy !req
502. efficiently moving
the client's stuff,
Copy !req
503. to my surprise,
the group actually seemed
Copy !req
504. to be enjoying
their workout.
Copy !req
505. - I mean, I've helped
friends move before,
Copy !req
506. but I never thought of it
as a workout.
Copy !req
507. - So if you go like this,
you'll get a bicep workout
Copy !req
508. if you do curls.
- Right, right.
Copy !req
509. - Do you feel that here?
Copy !req
510. - Yeah, I do.
- Yeah.
Copy !req
511. It became clear
Copy !req
512. they had all
bought into the dream
Copy !req
513. that Jack was selling.
Copy !req
514. And after only 21/2 hours,
Copy !req
515. the truck was all loaded up.
Copy !req
516. It was a bit of
a challenge to explain
Copy !req
517. why we needed to go to
a second house to unload.
Copy !req
518. We're halfway there,
Copy !req
519. but this next part
is the most crucial part
Copy !req
520. because your muscles
are training during exhaustion.
Copy !req
521. But it seemed like
their faith in Jack's workout
Copy !req
522. gave them the will
to keep going.
Copy !req
523. There she goes.
Copy !req
524. It took five full hours
to complete the move,
Copy !req
525. but these people did it
without ever thinking
Copy !req
526. it was actual labor.
Copy !req
527. And with everything
unloaded from the truck,
Copy !req
528. I congratulated my team on
finishing their first workout
Copy !req
529. and sent them off.
Copy !req
530. The moving job
was complete,
Copy !req
531. and even though the homeowner
had a few minor complaints...
Copy !req
532. - The way they handled
the boxes and stuff,
Copy !req
533. I said,
they're not professional.
Copy !req
534. - Well, I appreciate
that feedback.
Copy !req
535. I think that's really smart.
Copy !req
536. He eventually agreed
to sign off on the job.
Copy !req
537. - I'm not trying
to give you a hard time.
Copy !req
538. - No, it's okay.
Copy !req
539. Everyone has a different
personality.
Copy !req
540. And that meant my concept
was a success.
Copy !req
541. So the next day,
I returned to David
Copy !req
542. to introduce him
to the only employee
Copy !req
543. he'll ever need.
Copy !req
544. This is Jack Garbarino.
Copy !req
545. - Hey, Jack. I'm David.
- Hi, pleasure to meet you.
Copy !req
546. - Nice to meet you.
- Nice to meet you.
Copy !req
547. - And it's his hard work
and dedication
Copy !req
548. that really made
this workout happen.
Copy !req
549. - Okay.
Copy !req
550. - So anytime you need
new movers...
Copy !req
551. - Okay.
Copy !req
552. - Jack can go on the news,
Copy !req
553. lie to everyone in America,
Copy !req
554. and you'll get
a fresh batch of people
Copy !req
555. ready to move houses
for free.
Copy !req
556. - That's great.
- Yeah.
Copy !req
557. - Thanks.
Yeah, ready to roll.
Copy !req
558. - All right, well,
I'll leave you two
Copy !req
559. to take it from here.
Copy !req
560. - Thank you.
Copy !req
561. - All right.
Copy !req
562. - Yeah, so, um,
you're my new boss.
Copy !req
563. So my job is to be
out there to promote.
Copy !req
564. I can do news broadcasts
and be out in the public.
Copy !req
565. I can do, you know,
seminars or, uh—
Copy !req
566. You know, I know Steve Jobs.
Copy !req
567. He, you know,
he passed away,
Copy !req
568. founder of Apple.
Copy !req
569. - I was happy that David
now had the free labor
Copy !req
570. he'd always wanted.
Copy !req
571. And knowing that Jack
was holding up
Copy !req
572. his end of the bargain,
Copy !req
573. I could be sure
that The Movement's future
Copy !req
574. was secure.
Copy !req
575. But there was still
one more thing
Copy !req
576. that I had to take care of.
Copy !req
577. I just pulled up the dictionary
definition of pornography.
Copy !req
578. "Printed or visual material
Copy !req
579. "containing the explicit
description or display
Copy !req
580. of sexual organs
or activity."
Copy !req
581. - You just Googled this,
right?
Copy !req
582. - Yeah, that's
the dictionary definition.
Copy !req
583. - "Printed or visual..."
Copy !req
584. Okay, it was printed,
for sure.
Copy !req
585. No wonder why my parents
were so mad at me.
Copy !req
586. Hmm.
Copy !req
587. - "I have never been
to a gym in my life."
Copy !req
588. - I have never been
to a gym before.
Copy !req
589. - "Never in my life."
Copy !req
590. - Never in my life.
Copy !req
591. - "I haven't even
walked in the door
Copy !req
592. to look around."
Copy !req
593. - I haven't even walked
in the door to look around.
Copy !req